# simbolik

> AI systems with a design contract attached.

## Pages

- [Brand and design systems your AI can follow](https://simbolik.ai/): Your taste, made into a system your AI tools follow and checked before anyone sees the work. Brand and design systems, AI-ready systems, private AI infrastructure and advisory for US and EU startups, from one senior person.
- [About Simon Martin](https://simbolik.ai/about.html): Simon Martin is a digital designer and the one person behind simbolik (simbolik.ai), a studio that turns a company's brand and taste into rules AI cannot break.
- [Contact](https://simbolik.ai/contact.html): Book a 20-minute call or write the brief: design and brand systems, AI systems, or advisory. I read every message myself and usually reply within a day.
- [Design system](https://simbolik.ai/design-system.html): A free design system your agents can read: 546 design tokens and 48 components, in Figma and in code, so a person or an agent can make on-brand work without a meeting.
- [Privacy policy](https://simbolik.ai/privacy.html): What simbolik.ai and the Showroom keep about you: server logs for about 7 days, your emails, and 2 choices kept in your browser. No cookies, no analytics.
- [Advisory](https://simbolik.ai/service-advisory.html): A senior verdict, in writing, on the decision that sets the next 3 months on fire if you get it wrong: a second opinion, a deep read, or an advisor on call.
- [AI Systems](https://simbolik.ai/service-ai-systems.html): Your look and your rules set up so Claude, Cursor and your other agents follow them, checked in several steps before anyone sees the work. Plus automation, and private AI when the data can't leave.
- [Design & Brand Systems](https://simbolik.ai/service-design.html): An identity and design system only you have, written down so your team and your AI tools make work that still looks like you. Pick the parts you need.
- [Terms of use](https://simbolik.ai/terms.html): Terms for simbolik.ai and the Showroom: who owns what, the design system's MIT and CC BY 4.0 licenses, and the law that applies.
- [Work](https://simbolik.ai/work.html): Five case studies with the problem, the fix and the numbers: AMPECO, The Jane Goodall Institute, Momentum 6, simbolik.ai and Torus. Then the range behind them: brand, print, social, icons and UI.

## Case studies

- [AMPECO case study](https://simbolik.ai/project-ampeco.md): An AI design engine built in-house on AMPECO's design system, with an agent that checks its output before a person does. 5× output on design-inclusive tasks, and on-brand work the whole team now makes itself. HTML: [project-ampeco.html](https://simbolik.ai/project-ampeco.html)
- [simbolik.ai case study](https://simbolik.ai/project-designjin.md): An AI agent built simbolik.ai inside my design system, its written rules and a checker that refuses any value outside a design token. HTML: [project-designjin.html](https://simbolik.ai/project-designjin.html)
- [The Jane Goodall Institute case study](https://simbolik.ai/project-jgi.md): The Jane Goodall Institute South Africa: I led the marketing team and did the design and digital work behind its campaigns. +20% donation income, +25% website traffic, +30% social engagement, +15% email open rates. HTML: [project-jgi.html](https://simbolik.ai/project-jgi.html)
- [Momentum 6 case study](https://simbolik.ai/project-momentum6.md): Brand work across Momentum 6's portfolio of early-stage crypto startups: 20+ startups branded, 5 as full identity systems with guidelines. HTML: [project-momentum6.html](https://simbolik.ai/project-momentum6.html)
- [Torus case study](https://simbolik.ai/project-torus.md): Torus, an encyclopedia for X4: Foundations built on the same design system as simbolik.ai. 1,745 entries, 8 tools, and every count derived from the game's own files. Nobody commissioned it. HTML: [project-torus.html](https://simbolik.ai/project-torus.html)

## Optional

- [Resources](https://simbolik.ai/assets.html): The Simbolik Design System as files: the Figma library and the code, documented, free, and with no email asked for.
- [Unauthorized Intelligence](https://simbolik.ai/book.html): Unauthorized Intelligence: Your AI Answers to Nobody. A 352-page book on running your own AI, from local models and retrieval to n8n workflows, agents and the homelab underneath. On Amazon.
- [Torus Wiki](https://simbolik.ai/torus-wiki.html): Torus, an encyclopedia for X4: Foundations built from the game's own files. 1,745 entries, 8 interactive tools, no ads, and the same design system as this site.