Led the marketing team, and did the design and digital work behind its campaigns.
+20%donation income
Next caseMomentum 6. 20+ brands, 5 full systems.
Momentum 6's portfolio of early-stage crypto startups needed brands, all of them. I branded more than 20, and built 5 as full identity systems with guidelines.
- Startups branded
- 20+
- Full identity systems, guidelines included
- 5
A portfolio, branded.
The job
- 20+ early-stage startups, each needing a brand of its own, and the social and digital assets to go with it
The fix
- An identity for each of them
- 5 built out as full identity systems, with brand guides like the ones below
- Branding, social and digital assets across the whole portfolio
The brands.
Three of the brand guides, Momentum 6's own among them.
Guidelines keep a brand looking like itself after the designer moves on. Written for AI, they do the same job.
More brands than designers?
I write each brand's rules down so your team and your AI tools can make the next asset without me. Bring the one that's drifting.
This work is part of Design & Brand Systems.